Anmol Priyanshu

Salesforce Marketing Cloud Developer | Email Campaign Management HTML Email | SQL | AMPscript

Profile Summary

Salesforce Marketing Cloud Developer with 3.5+ years of experience in end-to-end email campaign execution, including development, personalization using AMPscript, and audience segmentation using SQL. Skilled in building responsive HTML emails and managing campaign workflows across Journey Builder and Automation Studio. Proven ability to handle high-volume campaign production under tight deadlines.

Skills

Core Technologies: Salesforce Marketing Cloud, AMPscript, SQL, HTML Email, CSS
SFMC: Email Studio, Journey Builder, Automation Studio, Mobile Studio, Data Extensions. Marketing Execution: Email Campaign Development, Audience Segmentation, Personalization, Campaign Deployment, Performance Tracking.
Frontend: HTML, CSS, Responsive Design, Media Queries
Programming: SQL, Python, PHP
Testing: Litmus, Cross-client Email Testing
AI and LLMs: Prompt Engineering, AI Workflow Automation (ChatGPT, Perplexity, Cursor)

Experience

Senior Associate

11/24 – 05/25
Google Operation Center | Gurugram, India.
  • Developed responsive HTML email templates for Google Ads campaigns, ensuring cross-client compatibility (Outlook, Gmail, Apple Mail) and full mobile responsiveness.
  • Executed end-to-end email development including coding, testing, and client-specific rendering fixes using Litmus and manual QA.
  • Collaborated on campaign workflows, improving execution efficiency and reducing deployment errors through structured processes.
  • Optimized email performance through clean coding practices and responsive design standards across devices.

Senior Web Developer

5/2024 – 10/2024
KD Electronics | Remote Freelance
  • Developed and maintained the official KDE Electricals website using HTML, CSS, JavaScript, PHP, and SQL, ensuring responsive design and smooth user experience.
  • Executed email marketing campaigns using Hostinger, including HTML email development and performance tracking to support customer engagement and sales efforts

Associate Technology

09/2021 – 04/2024
Publicis Sapient | Bengaluru, India.
  • Executed end-to-end email campaign lifecycle using Salesforce Marketing Cloud, including development, testing, deployment, and performance tracking.
  • Developed responsive and dynamic email templates using HTML, CSS, and AMPscript, ensuring cross-client compatibility and personalization.
  • Handled high-volume campaign production, delivering 3–4 email builds daily under tight deadlines.
  • Implemented audience segmentation and data management using SQL and Email Studio, enabling targeted campaign delivery.
  • Configured customer journeys and scheduled campaign flows using Journey Builder and Automation Studio.
  • Handled high-volume production workloads, delivering up to 5+ email builds per day under tight deadlines.
  • Conducted testing, debugging, and issue resolution to maintain email quality and delivery standards.
  • Collaborated with cross-functional teams and supported knowledge transfer sessions improving team efficiency and standardize processes.

Projects

Google Ads Email Campaigns

Google Operation Center
  • Developed responsive HTML email templates for Google Ads campaigns, ensuring cross- client compatibility (Gmail, Outlook, Apple Mail)
  • Implemented dynamic content (freemarker) using template logic for audience-specific personalization
  • Built reusable email template structures to improve consistency and reduce development time
  • Conducted email testing and rendering fixes across major clients using Litmus and manual QA
  • Collaborated on workflow improvements to streamline campaign execution and reduce
    pre-deployment errors.

STELLANTIS — SFMC & Email Development

Publicis Sapient
  • Developed responsive and dynamic email templates using HTML, CSS, and AMPscript for large-scale marketing campaigns.
  • Executed end-to-end campaign setup including email configuration, audience segmentation, and deployment using Salesforce Marketing Cloud.
  • Built and managed customer journeys and scheduled campaign flows using Journey Builder and Automation Studio.
  • Handled high-volume production cycles, delivering up to 5+ email builds per day during peak workloads.
  • Performed testing, debugging, and cross-client rendering fixes to ensure email quality and delivery consistency.
  • Built and managed data extensions, performed data validation, and ensured accurate campaign execution.

Certifications

Salesforce Certified Platform Developer I
HackerRank Certified Software Engineer
HackerRank Certified SQL
HackerRank Certified Python
Oracle Cloud Computing
IIT Patna – Internet of Things Workshop

Education

Indian Institute of Technology Patna

07/2024 - 06/2026
Executive MBA – Leadership, Analytics & Data Science

Amity University

2021
B.Tech – Computer Science